on Tuesday, December 2nd, 2014 | No Comments
The City of Loveland’s Recyclebank rewards program seems to be heading for the landfill.
One of the faithful readers of BobsHeartbeats pointed this out to me today. I want to my email and found this related email:
Thanks for being a Recyclebank member. We’re sorry to let you know that the Recyclebank rewards program offered through Loveland is ending on 12/1/2014, which means we can no longer grant you points for your curbside recycling. The good news is that your Recyclebank membership doesn’t have to end here.
That’s right – you can keep getting rewarded for green activity. By earning points through quizzes, pledges and other interactive features on our website, you’ll still be able to shop our entire catalog of rewards. Just remember, points do expire if you fail to earn any points or redeem rewards within 12-months of the program end date (12/1/2014).
So let’s start adding to your point total right now!
Additionally, my blog reader got this response when she probed into the matter more.
Yes, unfortunately, the City and Recyclebank will no longer be partnering to offer additional points for recycling. As you know, the partnership was designed to divert more recyclable materials from the landfill, increase recycling tonnages and rewards residents for their recycling efforts. In spite of everyone’s good faith efforts, ideas, energy, and hard work, the Recyclebank program didn’t achieve desired outcomes. The first-year results of the program were very disappointing, falling short of important benchmarks set by the City and Recyclebank. After complete review of the data, it became clear the substantial cost did not benefit the community as originally planned.
We encourage you to continue to access the Recyclebank website where you can learn even more recycling facts and, of course, use those valuable points. Your points will continue to be valid for coupons, subscriptions, etc.
Please know we will refocus our energies, time and city dollars in other, hopefully more productive, ways.
Readers of BobsHeartbeats.com — Did you use the rewards program? Will you recycle without it?